Campaigns
Mayo County Council promotes the Road Safety Authorities national road safety publicity at a local level. Campaigns include: drink-drive, driver tiredness, drug-drive, seat belts, mobile phones, motorcycling, child safety, and speeding. A variety of publicity media is used and may include leaflets, posters, press advertising, radio commercials, displays, events, competitions, and promotional material.
Mission Statement / Objective of Road Safety Working Together Group
To reduce the number and severity of traffic accidents on the roads in Co. Mayo.
Each County Council has set up a Road Safety Together Working Group representative of all bodies having a responsibility for, or an interest in, road safety e.g. Gardaí, Health Board, School Principals, etc. to co-ordinate the work of these bodies in the area of road safety, to ensure that each is aware of the others activities and to work together to the best advantage of road safety. It is intended that working groups will exchange information, consider current and future needs, develop strategies to meet these needs and prepare a coherent and relevant road safety plan for the county and region.
The main causes of incidents resulting in death and injury remain the same and include:
- Excessive and inappropriate speed
- Driving while intoxicated, whether through drugs or alcohol
- Failure to wear seatbelts and failure of parents to restrain their children properly
- Failure to recognise vulnerable road users
- Pedestrians, cyclists and motorcyclists fail to recognise their vulnerability and to ensure they can be seen by others when using roads
- Driver fatigue
Campaigns
Some of our recent campaigns have included
- Life-saving children stickers aim to increase Achill road safety - A new road safety campaign involving wheelie bins and life-sized child stickers seeks to make Mayo roads safer.
- Tips for a headache free staycation road trip - One of the key things you really need to have right for your staycation road trip is your vehicle - the safety of your vehicle.
- Don't be slow in looking back - We are not advocating for drivers to speed up. All drivers should give due care and consideration to their fellow motorists now that more-and-more of us are once again getting behind the wheel.
- Speed awareness campaign with Gardai at Ballintubber NS - Pupils got the chance to swap their school books for speed guns and carry out their own road safety checks on passing motorists
- Motorcycle awareness video campaign
- Secondary Schools joint presentation with community Gardai using Virtual Reality headsets
- My Red and Green Thumb day - A schools campaign for #MayoDay
Applications now open for the Excellence in Road Safety Awards 2025
The European Road Safety Charter, the largest civil society platform dedicated to road safety and led by the European Commission, has officially opened applications for the 2025 Excellence in Road Safety Awards.
These prestigious awards recognise outstanding contributions from organisations, authorities, and companies within the Charter community that make Europe’s roads safer.
The award categories for 2025 are:
- Driving under the influence and distraction
- Education
- Older people
- Technology
- Urban
Applicants must demonstrate how their initiative has effectively addressed a road safety challenge. Eligible entries include actions, projects, strategies, campaigns, methods, or approaches that have delivered tangible, measurable results.
Does your road safety initiative deserve EU-wide recognition? Become part of the European Road Safety Charter and apply for the Excellence in Road Safety Awards by clicking on the button below.
Apply now - https://road-safety-charter.ec.europa.eu/content/excellence-road-safety-awards
Application deadline: Friday, 16 May 2025 (midnight CET)
Winners announced: Thursday, 16 October 2025, in Brussels and online